Riverbed
Technology
The Riverbed Platform prevents, identifies, and resolves IT issues by collecting and analyzing real data across the IT landscape, using AI for automated remediation, and providing actionable insights.
Solution
Tell the story behind the company with vibrant, in-depth, detailed photos, iconography, and vector illustrations.
Creative Brief
Twitter is best used as an awareness tactic engaging with new users in the platform, generating new followers, as well as driving website traffic. While Twitter’s user base is broader, it allows for the opportunity to reach net-new prospects and increase branding efforts on a larger scale.
EXECUTION
Comprehensive brand illustration guidelines and templates for the design team for a consistent look and feel throughout the campaign.
RESULTS
Simplified complex ideas so the audience can understand the message and features with creative vibrant vector illustrations.
Ideation
By utilizing the brand's bright and bold color scheme, we capture the audience's attention through engaging motion that pairs with imagery and copy to create a compelling visual story.
Concept Proposal
Selected Concept Guide Creation
Conceptualized a standardized design guide for social posts.
