Microsoft

Products and Services

Microsoft offers a diverse range of products and services, including operating systems (Windows 10 and 11), productivity software (Microsoft 365), cloud services (Azure), developer tools (Visual Studio), business solutions (Dynamics 365), gaming (Xbox), hardware (Surface), and publications (Microsoft Press).

Microsoft Office

Solution

The creative team designs 3 to 4 illustrations each week, aiming for a turnaround time of approximately 24 hours from client submission.

Creative Brief

Engage with the Microsoft Office Twitter audience by ensuring that most, if not all, social copy is crafted as direct responses to ongoing conversations.

EXECUTION

Create personalized illustrations that adhere to the Microsoft style guide and complement image copy puns and wordplay for selected users to respond to. The social team artists will begin the vector illustrations using the provided concepts and copy.

My role

Leading design projects from concept to completion, ensuring high-quality outcomes and adherence to brand guidelines.

Achievement

Successfully implemented motion graphic posts for all deliverables, receiving positive feedback from both clients and Twitter response.
**Design Tool:** Adobe Illustrator and Adobe After Effects

Microsoft Excel

Creative Brief

Surprise and delight. Our primary goal for Excel is to reshape how end-users perceive the platform on LinkedIn and Twitter.

Solution

Planning ahead for upcoming events, with a focus on design concepts that showcase the incredible things you can achieve with data using Excel.

My role

Designing and animating graphics while collaborating with teams to develop creative concepts for animations and visual storytelling.

EXECUTION

Position Excel as a modern, invaluable tool by increasing awareness of its features, promoting advocacy through key conversations, providing ongoing customer support and feedback, and ensuring seamless conference support with quick approvals on requested content.

Make it stand out

Whatever it is, the way you tell your story online can make all the difference.
**Design Tool:** Adobe Illustrator and Adobe After Effects

Microsoft Service

Solution

Achieve breakthrough results by leveraging Microsoft innovation, navigating the transformation journey with expert support, and empowering user organizations for digital success.

Creative Brief

Empower Microsoft organizations brand innovation into practice using researched global reach and ecosystem to deliver strategic social outcomes, sharing a visual and bite size content of the value of cloud technology, and drive success through continual support.

EXECUTION

Produce 5 custom graphics per month (4 static and 1 animated), optimized for up to 3 channels, with internal reviews by the art director and copy editor.

My role

Designing and animating graphics while collaborating with teams to develop creative concepts for animations and visual storytelling.